The Pocohontas Chewing Tobacco. 1867. Prints and Photographs Division.
As the nineteenth century progressed, Americans' graphic universe was populated by the colorful packaging increasingly used
to market commercial goods. The development of cheap color lithography applied to inexpensive, machine-produced paper made
the production of various kinds of labels and small advertisements possible. The growth of American commerce and urban centers
encouraged their use.
Two types of ephemera whose graphic appeal helped to market the products they adorned are discussed here: